1/28/2024 0 Comments Free fire department fontsOverall, the tone is confident but cheerful, which carries through to playful touches like a double-tier hash that references a firefighter’s ladder, or the punctuation and tittles on the lowercase ‘i’ and ‘j’ in the shape of the Brigade’s star insignia. It’s in your face, but there’s a soft side to it.”Ī chunky design was used partly to create a “friendlier” feel, but also the extra mass was needed to allow the 45-degree angle of the shadow to work. We tried to incorporate that by having a bold, strong typeface, but having a softer side to it, and that’s evident in the curves of the type. “They want to get away from the strong macho image – you know, ‘men fighting fire’ – because they do a lot of community work and charity work, so they want that caring aspect. The style is very old,” says Foundry Types director and designer Stuart De Rozario. “The design has a flavour of 20th century geometric grotesque fonts, really.
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